What Is Positioning Or Brand Positioning? (Part 1) (Series 4)

Step1: Introduction to the Positioning Cartoon (Below this video)

Step 2: Cartoon: What is Positioning or Brand Positioning? (Part 1)

Did I miss something? Got ideas what more I could explain? Any suggestions, comments or questions? Let me know in the comments below at the end of the page!

I would love to hear from you. I read every single comment!

Reference book: At this stage, I recommend you to read following book(s).

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Linchpin Magazine- Featured Our Meet up And 1000s of Ideas Worth Sharing

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It was June 14th, 2010, when world’s first Linchpin Day was held across the world.

These meet ups were compiled in a magazine, called Linchpin Magazine,

a project initiated by Kenny Whitelaw-Jones and foreword by world’s top marketing guru, Seth Godin.

There was a total number of 792 meet ups across the world.

What? Only 792? That’s it?


Perhaps, this number seems too small. How about 5,830 people from 90 countries??

Hmmm, now I’m talking.


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What is Marketing?-Secret Definition (Part 2/2): (Series 3)

In the previous part, we discussed half of the marketing definition, where we discussed mainly,what is customer analysis. Today,Kimberly and Eric will discuss competitor analysis.Please bear in mind, both customer and competitor analysis, can be discussed in greater detail in upcoming marketing cartoons. It’s just a brief, to give you an idea, a glimpse of marketing.

Cartoon: What is Marketing? – Secret Definition (Part 2/2)

It’s just a fundamentals of marketing. So consider it like that. People who are new to marketing education might have host of questions. Please use comment box at the end of this page for discussion.

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What is Marketing? – Secret Definition (Part 1/2) (Series 3)

What is marketing? Perhaps, every marketer has learned that. However, did anyone tried its complete analysis? Did anyone read in between the lines? What’s the secret in this definition that most people overlook?

Today, you’ll learn what have been missed by many experienced marketers while learning the definition of marketing.  Hint: There’s a hidden word. Guess the word before watching the video.

This  definition of marketing would be

the most memorable. You will never forget!

Cartoon: What is Marketing? – Secret Definition (Part 1/2)

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